Lawrence J. Flagg

General Flagg II Lawrence J. Flagg was a Brigadier General in the US Army. He was responsible for creating Special Counter-Terrorist Group Delta, code named G.I. Joe, in response to rising terrorist threats, especially the evil Cobra Organization. He was the first commander of the G.I. Joe Team in 1982 but often spent time in an administrative role.

Cobra forces attack the Joe Headquarters, the Pit, while General Flagg is in the brig which contains two prisoners, Major Bludd and a prominent Cobra officer nicknamed 'Scarface'. Bludd escaped, killing Flagg in the process.